The
customer asked us to help him sell guitars! He
owns a music store in Wilson, North Carolina,
and this is a vehicle he uses for mobile event
marketing. We converted the front doors to operate
as Lambo doors, darkened the light covers, shaved
the trim, tinted the glass, installed really cool
skirts and a custom hood, and laid out the killer
graphics.
The
colors are custom, we repainted the car completely,
and spent way too much time making sure the tribal
flame graphics were perfect. The paint scheme
just kind of grew as the job went along, we sent
photos to the customer and he made comments and
it all worked out nicely. We also handled transporting
the vehicle back to the customer when the job
was done.
When designing a car that's used in event marketing
we have to take many factors into consideration.
The vehicle has to be awesome to look at! It's
got to draw a crowd, the very purpose of the vehicle
is exposing the customer's product or service.
In this case it is a music business, so the vehicle
had to be dependable, have good street credibility,
and be truly unique. This guy has a terrific outfit,
so his ride has to match.
Mobile
marketing clients expect timely delivery of a
top quality vehicle that is on budget. It's a
business thing, you know! This guy also happens
to be a car nut, but the vehicle was all about
the business.
We do killer sound in lots of our customs, but
the client had a good firm in mind for the sound,
so he took care of it locally. We don't care,
let's just make people happy!
And
this client had a very good experience with us
and I was able to pick up his '68 Chevelle convertible
to bring back to the shop for restoration when
I delivered the Magnum. We're now done with that
car, too, and it turned out just as cool. You
can see this red, awesome bad boy on the Muscle
Car page.
